| Greeting Cards | Wide range of greeting cards for multiple occasions and festivals. | Exclusive rights to international designs and strong brand recognition. | B2C - general consumers, gift buyers across India and export markets. | Customized and exclusive design cards with collaborations. | 7 | 10 | Sales through retail outlets, franchise stores, and e-commerce platforms. | Direct retail sales, franchise-driven sales, promotional pricing during seasons. | Seasonal demand, design collaborations, and online sales growth. | Archies Greeting Cards, Paper Rose, Fine Expressions |
| Stationery and Paper Bag | Notebooks, paper bags, artist materials, and stationery products. | Strong retail presence and brand loyalty in stationery segment. | B2C and B2B segments including schools and retailers. | Branded stationery and eco-friendly paper bags. | 33 | 47 | Retail and wholesale sales through extensive distribution network. | Direct sales and bulk orders with competitive pricing. | Increasing stationery usage, school/office demand, and retail network expansion. | Archies Stationery range |
| Gifts | Decorative gifts, toys, and curated gift items for various occasions. | Pan-India retail footprint and diversified gift portfolio. | B2C retail customers and gift purchasers nation-wide. | Curated and exclusive gift items with brand association. | 28 | 40 | Sales through company owned and franchised stores and online portals. | Direct and franchise sales with seasonal discounts. | Festive occasions and diversified gift product lines. | Archies Gift Items |
| Others | Audio music products and miscellaneous items. | Leveraging existing retail platforms for cross selling. | Niche consumer segment and music/audio enthusiasts. | Licensing and branded audio products. | 1 | 3 | Retail sales and licensing arrangements. | Direct retail and licensing revenues. | Diversification efforts and niche market reach. | |
