What we do Adcounty Media India Ltd is a BrandTech firm offering end-to-end digital advertising solutions leveraging AI and programmatic tools to optimize branding and performance campaigns. |
Founded in 2,017 |
Market share Emerging BrandTech player with strong growth in Indian and global digital advertising markets, leveraging AI for competitive advantage. |
Problem solved Helps brands optimize digital ad spend, improve conversion ratios, and enhance user acquisition through data-driven programmatic advertising. |
Top clients or who we serve Serves diverse sectors including Fintech, Automobile, BFSI, E-commerce, Gaming, Travel, QSR, Education, FMCG with B2B marketing focus. |
Key management Aditya Jangid (Chairman cum Joint Managing Director), Chandan Garg (Joint Managing Director), Delphin Varghese (Whole-time Director). |
Our journey and innovations Started in 2017, went public in 2025, launched proprietary programmatic tool BidCounty, expanded AI-powered mobile and web marketing platforms. |
Where we operate Primarily India with growing presence in UAE, SEA, MEA, Russia, EU, LATAM through online platforms and partnerships. |
Top products or what we offer Programmatic advertising, SEO, Social Media Marketing, PPC, CPA, CPL, CPI campaigns, BidCounty programmatic tool, mobile apps, and websites. |
Top brands BidCounty programmatic tool: Advanced AI-driven ad delivery; Mobile Performance platform: Scalable user acquisition; Web Performance: Largest growth vertical. |
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Recurring vs cyclical contribution Revenue mainly recurring from multi-channel digital marketing campaigns and programmatic ad services. |
Our industry position Growing niche BrandTech firm with expanding market share in programmatic and mobile advertising segments. |
Financial highlights FY 2024-25 revenue Rs. 68.9 Cr, net profit Rs. 13.75 Cr; FY 2025-26 Q2 revenue grew 30% YoY, PAT up 33%, showing strong margin expansion. |
Geographical revenue split Revenue primarily from India with increasing contributions from international digital markets including UAE and Southeast Asia. |
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Whats driving growth AI-driven product innovation, increasing digital ad spend, strategic global partnerships, and expansion in mobile and programmatic advertising. |
Our future plans Scale AI-powered mobile and programmatic platforms globally, deepen market penetration, improve operational leverage and profit margins. |
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Our people and values Commitment to professionalism, ethics, diversity, employee growth, with safe and harassment-free workplace policies. |
Key challenges ahead Regulatory changes in digital advertising, competitive pressures, technological disruptions, and maintaining rapid innovation pace. |
Interesting facts First listed on BSE SME platform in 2025; proprietary BidCounty tool enhances campaign precision and cost-efficiency. |
Risks and strategy Mitigates risks with innovation, regulatory compliance, diversification across geographies and sectors, and continuous performance optimization. |
