What we do Aditya Consumer Marketing Limited operates departmental stores, supermarkets, restaurants, and salons primarily in Bihar, India, serving retail consumers with diverse lifestyle and food services. |
Founded in 2,002 |
Market share A regional leader in Bihar with a chain of supermarkets and franchise restaurants, steadily expanding its retail footprint. |
Problem solved Provides convenient access to consumer goods, dining, and personal care services under one brand to meet local demand in Bihar. |
Top clients or who we serve B2C retail customers across Bihar, including supermarket shoppers, restaurant patrons, and salon users. |
Key management Chairman & Managing Director: Yashovardhan Sinha, Whole-Time Director: Sunita Sinha, CFO: Anil Kumar Singh, Company Secretary: Hridaya Narayan Tiwari. |
Our journey and innovations Started in 2002 with the 9 to 9 supermarket brand; expanded into restaurant franchising with Yo! China, launched online and dine-in food delivery platforms, and opened multiple outlets across Bihar and Mumbai. |
Where we operate Primarily operates in Bihar (Patna, Gaya, Muzaffarpur, Darbhanga) and Mumbai, India. |
Top products or what we offer Retail supermarkets (9 to 9 brand), restaurant franchises (Yo! China), salons (9 to 9 Salon), online and dine-in food delivery (Take Away Express). |
Top brands 9 to 9 Supermarket - regional retail leader; Yo! China - popular restaurant franchise; 9 to 9 Salon - personal care services; Take Away Express - food delivery platform. |
Raw materials needed - |
Raw materials supplier - |
Recurring vs cyclical contribution Revenue mainly from recurring sales through retail stores, restaurants, and salons with steady customer base. |
Our industry position Strong regional presence in Bihar with diversified retail and food services; competitive in local organized retail sector. |
Financial highlights FY 2023-24 revenue Rs 93.36 crore; net loss Rs 3.07 crore due to asset scrapping; previous year profit Rs 1.22 crore; steady total income around Rs 94 crore. |
Geographical revenue split Majority from Bihar operations; some contribution from Mumbai food delivery outlets. |
Order book - |
Whats driving growth Expansion into new Bihar districts, new outlets in retail, food, and salons; franchise partnerships and delivery service innovations. |
Our future plans Planning expansion beyond existing districts in Bihar, continuing outlet openings and enhancing market penetration. |
Our green promise - |
Our people and values Focus on strong governance and ethical practices; zero tolerance for workplace harassment; committed to employee well-being. |
Key challenges ahead Asset realignment costs, competition in organized retail, managing expansion sustainably, and maintaining profitability. |
Interesting facts First supermarket opened in Patna in 2002 under 9 to 9 brand; diverse operations spanning retail, food, services over two decades. |
Risks and strategy Mitigates financial risks through asset scrapping and modernization; strategic growth into new markets to diversify revenue. |
