| Mutual Funds | Equity, debt, liquid, ETF, index and passive mutual fund schemes | Strong brand, pan-India distribution, technology-driven investor service | Retail individual investors, institutional clients, distributors (B2C and B2B) | Equity mutual funds and passive/index funds | 1380 | 83 | Management and advisory fees based on assets under management | Fees as a percentage of AUM, tiered charges for advisory | Growing retail participation, SIP contributions, market appreciation | Aditya Birla Sun Life Equity Funds, ABSL Banking ETF, ABSL Pharma & Healthcare Fund |
| Portfolio Management Services and Alternate Investment Funds | Customized PMS, Category II and III AIFs, real estate funds | Exclusive fund sourcing, strategic JV partnerships, experienced fund management | High Net Worth Individuals, institutional investors, offshore clients (B2B) | Category III AIFs and PMS accounts | 200 | 12 | Management fees and performance fees from PMS and AIF clients | Fee plus performance incentives | Surge in alternative investments demand, offshore mandates, real estate fund launches | Aditya Birla PMS, Aditya Birla India Special Opportunities Fund, Real Estate Credit Opportunities Fund |
| Offshore and Real Estate | Offshore asset management, real estate investment products | Global subsidiaries presence, partnership with Bentall Green Oak | Global investors, institutional clients | Niche real estate products | 100 | 5 | Fees from offshore mandates and real estate fund management | Fee-based, recurring revenue from managed assets | Offshore fund registrations, real estate deal flow, collaboration with global partners | Aditya Birla Sun Life AMC International, Real Estate Funds |
