What we do Aditya Birla Lifestyle Brands Ltd operates India’s leading lifestyle retail business with 3,253 brand stores and multi-channel presence, offering apparel and fashion products. |
Founded in 2,024 |
Market share Strong market presence in lifestyle apparel spanning 4.6 million sq.ft. retail space; emergent leader in Indian fashion retail segment. |
Problem solved Providing quality, stylish, and diverse lifestyle apparel and fashion brands addressing evolving consumer preferences in India’s fashion retail market. |
Top clients or who we serve Serving Indian retail consumers through brand stores, multi-brand outlets, e-commerce; B2C focus primarily in fashion and lifestyle domain. |
Key management Ashish Dikshit, Managing Director with significant industry expertise. |
Our journey and innovations Established in 2024 as a wholly-owned subsidiary of ABFRL; Demerger of MFL business in 2025; rapidly expanded retail network and new brand launches. |
Where we operate Primarily operates across India with retail presence in 190+ cities and towns; no revenue from outside India currently. |
Top products or what we offer Lifestyle apparel brands including Louis Philippe, Van Heusen, Allen Solly, Peter England, Simon Carter; product innovation in menswear and womenswear. |
Top brands Louis Philippe - #1 in premium menswear; Van Heusen - market leader in formal wear; Allen Solly - fast-growing casualwear brand; Peter England - iconic legacy brand. |
Raw materials needed Fabrics, textiles, accessories essential for apparel manufacturing and product lines. |
Raw materials supplier Sourcing primarily from domestic and selected international textile manufacturers and suppliers. |
Recurring vs cyclical contribution Revenue largely driven by retail sales cycles with strong recurring demand through branded outlets and online platforms. |
Our industry position Among top lifestyle apparel retail companies in India with expanding retail footprint and improving profitability margins. |
Financial highlights For fiscal 2025-26, revenue reached approx. Rs 7,830 crore with net profit of Rs 59.6 crore; 10% revenue growth quarter on quarter. |
Geographical revenue split 100% revenue from India; no significant international revenue reported. |
Order book - |
Whats driving growth Network expansion, product innovation, strong retail same-store sales growth, e-commerce penetration, and festive season demand shifts. |
Our future plans Aggressive retail expansion with larger stores, enhancing shopping experience, and launching bridge-to-luxury store formats. |
Our green promise - |
Our people and values Strong focus on employee engagement and customer-centric culture; diverse retail teams across India. |
Key challenges ahead Regulatory changes like labor codes impacting costs, managing competitive retail market dynamics, and adapting to demand shifts. |
Interesting facts First lifestyle company in India to launch ‘Philippe’ as a bridge-to-luxury fashion store format. |
Risks and strategy Managing statutory compliance risks and labor law impacts with cost optimization; strategy focuses on scaling retail and brand portfolios. |
