What we do Aayush Wellness Ltd trades and sells basmati and non-basmati rice in India and abroad. Recently, it expanded into wellness with products like herbal pan masala, sleep and beauty gummies, and health diagnostics. |
Founded in 1,984 |
Market share Emerging player in rice trading; new entrant in nutraceutical and wellness sectors with products targeting large markets such as pan masala and health supplements. |
Problem solved Offers healthier alternatives to traditional pan masala and provides convenient wellness products addressing sleep, beauty, and health diagnostics needs. |
Top clients or who we serve B2C consumers in India including health-conscious customers, tobacco consumers seeking alternatives, and wellness product users. |
Key management Dr. Lalitkumar Anande, Chairman; Mr. Naveenakumar Kunjaru, Managing Director. |
Our journey and innovations In 2024, rebranded from Aayush Food & Herbs to Aayush Wellness, launched innovative herbal pan masala, sleep and beauty gummies, and installed health ATM centers. |
Where we operate India with sales in both domestic and international rice markets; expanding wellness products nationwide. |
Top products or what we offer Basmati and non-basmati rice; Herbal Pan Masala; Dreamy Sleep Gummies; Beauty Vitamin Gummies; Aayush Health Centre diagnostics services. |
Top brands Aayush Herbal Pan Masala - healthier pan masala alternative; Dreamy Sleep Gummies - sleep aid; Beauty Vitamin Gummies - nutritional supplement. |
Raw materials needed Rice varieties, herbal and nutritional ingredients for wellness products. |
Raw materials supplier - |
Recurring vs cyclical contribution Revenue largely from cyclical rice trading; wellness products expected to generate recurring demand. |
Our industry position New entrant in wellness sector with growing presence. Rice trading is established business segment. |
Financial highlights FY 2024-25 revenue Rs. 73.39 Crores; Profit after tax Rs. 3.37 Crores, significant growth from previous year. |
Geographical revenue split - |
Order book - |
Whats driving growth Diversification into wellness products in high-growth nutraceutical and pan masala markets, backed by product innovation and health services. |
Our future plans Fund raising via rights issue; scaling wellness product distribution; expanding subsidiaries for health sciences, labs, and ventures. |
Our green promise - |
Our people and values Focus on ethical business practices, preventive health, and employee welfare. |
Key challenges ahead Building brand recognition in competitive nutraceutical and wellness markets; managing regulatory compliance and market expansion. |
Interesting facts Installed digital health ATM enabling rapid diagnostics and telemedicine, integrating with national health initiatives. |
Risks and strategy Risks from market competition and regulatory changes mitigated by diversification and innovation. |
